BNEW Agrofood

The new European packaging framework is accelerating a transformation that impacts design, production, distribution and consumption. This panel will bring together public administration, companies and Ecoembes to explore how the agri-food sector is addressing the challenges of prevention, reuse and circularity linked to the PPWR. Drawing on real-world experiences, such as the returnable tray system developed by BonÀrea, the discussion will examine key learnings, challenges and competitive opportunities arising from the implementation of regulatory objectives through viable and scalable solutions.